There are not much the difference between the personal blogs and business blogs visually but there is a fine difference between them in terms of reputation and the joined mark.
The blogs of businesses should be well projected before hand. The companies cannot be allowed go just far after the launching of their blog. The blog of businesses must be successful. With constant and formed posts are the rule of the game.
Blogsphere is full with the best authors and more quickly one learns their rule, improve for them. The companies cannot simply count on the fact that they are chiefs of the market in their business thus they will be successful with their blogs too. The postings on the blog of businesses should be opened and should depict the personality of the author and the company.
The postings on blogs of businesses should be very without ceremony, and should be written in the first voice of anybody. The posts should instructive and be adapted with an expert contact him.